The team behind booking software company Timely were featured by the Idealog magazine in issue 42.

Idealog #42: All in a Timely manner / November-December 2012

Ryan Baker and his co-founder Andrew Schofield have more than a decade of experience building online booking tools.

The pair founded a similar website,, which was acquired by TradeMe in 2010.

“We looked at the services space a couple of years ago and saw it was not well serviced with a quality appointment booking system. Our plan is to out-execute the competition with world-class software.”

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