You may not “get” social media. Chances are some of your customers don’t get it either. But you can be sure that many of your customers do get it and they are social media butterflies. Are you catering for those butterflies? Are you taking advantage of the opportunities they present to your business? Why should you even care?
Think of social media as another channel to connect with new and existing customers. You’ve probably used other channels to promote your business like radio, newspaper, flyers, telephone directories, email campaigns, a website, search engines etc. There’s a relatively new kid on the block, broadly known as the social media channel. If you haven’t been living under a rock you will know the popular hang-outs like Twitter and Facebook, but there are many more, so where do you start?
If you’re not yet reaching out to new and existing customers via social media because you don’t “get it”, we’ve got some good news for you – Timely will have social sharing tools for your business.
Remember: a satisifed customer telling their friends about your services is the best sales-person in the world. Social media sharing is the fastest and easiest way for this to happen.
Truly valuable social marketing happens for your business with two ingredients:
So ask yourself – is your current appointment system making it easy for this to happen now? If you’re using a paper-based system the answer is pretty easy – no! If you’re using an electronic system chances are it’s not doing the job either.
Timely is not just an appointment book. We’re baking in social sharing tools that make it easy for your customers to tell their friends how great your services are. By working in seamlessly with the major networks, marketing and engaging in this very effective medium will become second nature when you use Timely as your appointment system.